{"id":62055,"date":"2025-11-24T19:12:16","date_gmt":"2025-11-24T18:12:16","guid":{"rendered":"https:\/\/www.outono.net\/elentir\/?p=62055"},"modified":"2026-03-17T07:08:20","modified_gmt":"2026-03-17T06:08:20","slug":"the-beautiful-livery-of-the-german-airline-lufthansa-to-celebrate-its-centenary","status":"publish","type":"post","link":"https:\/\/www.outono.net\/elentir\/2025\/11\/24\/the-beautiful-livery-of-the-german-airline-lufthansa-to-celebrate-its-centenary\/","title":{"rendered":"The beautiful livery of the German airline Lufthansa to celebrate its centenary"},"content":{"rendered":"

In December 1917, the German airline Deutsche Luft-Reederei (DLR) was created, which began operations in February 1919.<\/p>\n

The brutal 'touch and go' of a Lufthansa Boeing 747 at Los Angeles Airport<\/a><\/rel>
\nThe Hughes 369D Cayuse helicopters of the 'Magnum' series and their imitators<\/a><\/rel><\/p>\n

In 1918, DLR debuted a logo designed by the German graphic designer and architect Otto Firle<\/strong> (1889-1966), undoubtedly a suitable person for such a design, having been a pilot during the First World War. The logo designed by Firle consisted of a highly stylized crane with its wing outstretched.<\/strong><\/p>\n

<\/a><\/div>\n
A 1919 Deutsche Luft-Reederei (DLR) poster, designed by Hans Rudi Erdt, with a logo almost identical to the one Lufthansa uses today (Source: plakatkontor.de<\/a>).<\/div>\n

On April 6, 1926, DLR was renamed Deutsche Luft Hansa AG<\/strong>, headquartered in Berlin. The company continued to use the crane designed by Otto Firle as its emblem. The logo, which had been encircled since the DLR era, generally appeared within a circle<\/strong> and became a very famous emblem.<\/p>\n

<\/a><\/div>\n
An AEG J.II biplane of Deutsche Luft-Reederei (DLR) in 1919, with the logo designed by Otto Firle on the tail rudder (Photo: Wikimedia<\/a>).<\/div>\n

The company was dissolved by the Allies in 1951. On January 6, 1953, former employees of Deutsche Luft Hansa AG founded Aktiengesellschaft f\u00fcr Luftverkehrsbedarf (Luftag).<\/strong> In 1954, this company acquired the name and logo of Deutsche Luft Hansa AG, becoming commercially known as Lufthansa.<\/p>\n

<\/a><\/div>\n
The evolution of the logo designed by Otto Firle for DLR, which became the emblem of today's Lufthansa. It should be noted that this logo had already been using a circle around it since 1919, despite what Lufthansa Group shows in this image. You can see it enlarged by clicking on it (Source: Lufthansa Group<\/a>).<\/div>\n

In September, Lufthansa Group announced a new livery for one of its Boeing 787s to celebrate its centenary in 2026<\/a>, noting the following: \"The special livery features a blue fuselage with a white crane hovering above it<\/strong>, its wings merging into the wings of the aircraft. The wings of the aircraft thus virtually become the wings of the crane. An unprecedented design that combines movement and elegance, tradition and the future.<\/strong> Designed as a trademark by graphic designer and architect Otto Firle in 1918, the crane has become Lufthansa's unmistakable distinguishing feature worldwide over the decades.\"<\/em><\/p>\n

<\/a><\/p>\n

The German company added: \"In addition to the crane, the numerals \u201c100\u201d are integrated on the left side of the fuselage and the lettering \u201c1926 \/ 2026\u201d on the right side.<\/strong> A \u201c100\u201d logo is also painted on the underside of the aircraft.\"<\/em><\/p>\n

<\/a><\/p>\n

Jens Ritter, CEO of Lufthansa Airlines, expressed the importance the company places on this brand: \"We are proud of our tradition and our values, and we look forward to continuing our great history. The special livery of the Boeing 787 honors our identity<\/strong> and also stands for a proud team of Lufthansa employees who give everything every day for the safety and well-being of our guests.\"<\/em><\/p>\n

<\/a><\/p>\n

The aircraft chosen for this livery is D-ABPU, a Boeing 787-9 Dreamliner.<\/strong> The aircraft was decorated with this livery in Charleston, South Carolina, USA, where Boeing has one of its factories. The German airline published this video of the aircraft in October:<\/strong><\/p>\n